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Music and Marketing
Social Media Promotion For Musicians - Third Edition: The Manual For Marketing Yourself, Your Band, And Your Music Online Paperback – April 5, 2020
by Bobby Owsinski (Author)
4.7 out of 5 stars
Learn to effectively utilize your website to market your music, your band or yourself by reading the fully updated 3rd Edition of Social Media Promotion For Musicians. The revised book offers the most recent insider secrets about how to utilize the most popular social networks such as Instagram, Facebook, YouTube and TikTok along with your mailing list and website to get more followers, fans, views as well as streams.If are an artist engineer, band, or music producer, Social Media Promotion For Musicians Third Edition demonstrates the latest methods and strategies to boost your presence on the internet and stream without sacrificing time spent making music. Bonus: Now comes with an entire chapter dedicated to marketing playlists! In the book you'll find the best ways to maximize your online visibility to increase your following to free up time to create by avoiding spending minimum of an hour each day to post on social media and achieving greater results! Special social media, YouTube, Instagram,TikTok and Twitter marketing tips to increase your views, streams, and followers. * How to discover and build your own brand or your band's The key to the most successful tweets and posts that generate maximum engagement What social media platforms need your attention, and which ones can be left to the side * and more! the content of the book the following: Facebook marketing YouTube marketing Instagram marketing TikTok marketing Twitter marketing. Creating a powerful newsletter and mailing list for your website Playlist branding and marketing artist LinkedIn marketing Marketing using the use of a blog posting frequency strategies
Reviewed in the United States on April 8, 2020
If ever there was a subject that needed to be up-to-date, it's social media. This version builds on the wealth of information from the earlier version and adds a bunch of really useful (and timely) information. Thanks!
6 people found this helpful
Do you have to deal with social media?
Reviewed in the United States on July 27, 2020
Annoyed that you need to deal with social media? I am. Since I have to, I wanted to do it right, and this book lays out the map. Like all of Owsinski's books, it is well researched, in depth and authoritative. It covers the essentials of social media and how to effectively use it as a musician, including all of the most important platforms. It goes far beyond being a simple overview however, and lays out the nuts-and-bolts of effectively using each platform, with (currently) up to date information on that ever changing landscape.
If you are looking for a social media guide that promises 10,000 followers in 30 days or some other easy quick fix, this ain't it. In fact those are all nonsense. Do yourself a favor, roll up your sleeves, get this book, and get to work on your social media presence in a meaningful and productive way.
4 people found this helpful
Reviewed in the United States on April 10, 2020
This book was already a must have not only for musicians and bands, but also for those who use social media to promote their business or activity. As in all his other books on music that I have read, Bobby Owsinski covers absolutely everything one must know, to the maximum level of detail.
This book is truly a treasure, and by keeping it updated, Bobby O. is doing a great service for the musicians and bands' community.
3 people found this helpful
As you would expect from Bobby O, very comprehensive, up-to-date, and professional.
Reviewed in the United States on April 8, 2020
Great work, Mr. Owsinski. I plan to put a lot of your ideas into action right away.
4 people found this helpful
This Is An Important Book and Here's Why
Reviewed in the United States on April 10, 2020
Bobby Owsinski is kinda the Neil deGrasse Tyson of the music industry. He has an expansive body of work, some of which, is used in college courses and can be found in Billboard, Forbes, and various other technical publications. All fluff aside, this is my second edition of this book. It takes a topic that is anxiety inducing for a lot of us and lays it out in a practical and comforting way. Basically, this book is teaches you how to approach social media authentically and effectively without making you look like a whore or self indulgent. Also, check out Bobby Owsinski's Inner Circle podcast.
3 people found this helpful
Reviewed in the United States on April 10, 2020
As an older musician, I'm very experienced in the music and the instruments I play, but poorly equipped when it comes to social media. This book is easy to read and understand. You can also find the topics and areas you know you need easily. For me it's like a swiss army knife for your fan connection. Very informative!
2 people found this helpful
Wealth of Practical Information
Reviewed in the United States on April 12, 2020
Excellent read at an affordable price. Was able to put principles learned into practice immediately. Bobby Owsinski's books have never failed to deliver sound information and tips to help better my skill sets and business over the years. Definite recommend!!
One person found this helpful
Musicians who want to increase their following need to read this!
Reviewed in the United States on April 10, 2020
This book is written in an easy-to-understand way and includes everything you need to know to get your name out there in cyberspace and attract followers.
2 people found this helpful
Reviewed in the United States on April 10, 2020
Everyday is more important to be knowledgeable on Social Media and Digital Musica Marketing.
Excellent Resource Book
... thanks
Reviewed in the United States on January 2, 2021
Looking forward to diving into this book
Your roadmap for social media promotion
Reviewed in the United States on April 12, 2020
Yes, another 5 star review. If you’re an artist and not much of a self-promoter you can greatly benefit from this book. If you’re currently doing social media promotion, you can use the information in this book to hone and expand your outreach and correct some things that may not be advancing your cause. There are facts and studies along with Bobby’s insights that help you present yourself and your media presence in a way the consumer will find useful and be more likely to encourage continued participation by a fan in your continuing story. If you’re not familiar with Bobby Owsinski’s other books as well as training videos, participative groups, blogs and podcasts, check them out- beneficial, entertaining and informational.
One person found this helpful
Reviewed in the United States on April 10, 2020
The What, When, Where, Why, and How is explained by Bobby Owsinski in his newly released Third Edition. Keeping up with today's fast paced information highway, Mr Owsinski explains thoroughly and strategically what every music artist needs to know to successfully launch their own personal music career. Mr Owsinski removes the guess work and presents a detailed comprehensive outline to follow that will help any music artist reach their personal goals faster and broadly through Social Media. I strongly recommend this book to any and all serious music artist(s).
secrets from a head of music industry !
Reviewed in the United States on April 8, 2020
This book builds on the secrets of a mastermind of music production on top of what's more important these days.....social media promotion
Great reading !!
One person found this helpful
From other countries
Amazon Customer
5.0 out of 5 stars
A man on the pulse!
Reviewed in the United Kingdom on April 8, 2020
What's not to love about Bobby Owsinski books! I've been using this book since its first edition for my own social media marketing as an artist. Its also a great source of information for those studying at university.
Jose Solo
5.0 out of 5 stars
Another great book from Bobby Owsinski
Reviewed in the United Kingdom on April 20, 2020
Lots of useful information about the music industry and music promotion these days.
Amazon Customer
5.0 out of 5 stars
Comprehensive! Great suggestions!
Reviewed in Canada on March 12, 2021
This was a gift for my musician-grandson who is a great guitarist. He loves the book!
Henry Mittnacht
5.0 out of 5 stars
Really in depth
Reviewed in Germany on April 23, 2020
I read a lot about the matter but no other book gots as deep as this one. If you're into the new music business this one is a must!
Mesci
5.0 out of 5 stars
Good read
Reviewed in Canada on October 31, 2020
Useful information
Michele
5.0 out of 5 stars
Good and useful book
Reviewed in Germany on December 31, 2020
Very useful book
YCOUDERC
5.0 out of 5 stars
A valable complement of his other books!
Reviewed in France on April 8, 2020
I have almost all Bobby Owsinski's books and I would also highly recommend this one. If you want to make a living out of music, marketing is vital. As usual Bobby shares his knowledge and give us valuable advices.